Brief:
T-Mobile is launching an ad campaign to promote it’s “Unlimited Data” plans. We’re looking to you for some Art Direction ideas for the campaign. We’ll need the style to be customizable for different offers, and it needs to be on-brand and feel like T-Mobile. We’re thinking a mash-up of lifestyle imagery and graphics could be a good way of making the promotions fun to watch and informative about our offer.
Deliverables:
Deliverables:
Mood Boards for a few (3) Art Directions
1 Mockup of an Offer Page done in your favorite Style
Must use brand-appropriate colors and typefaces
1 Mockup of an Offer Page done in your favorite Style
Must use brand-appropriate colors and typefaces
Moodboards:
This was a student project from the School of Motion where the client was TMobile. I drafted up 3 mood boards, and then created a social media ad based on the requirements that they gave.
